UNENLIGHTENMENT – LIGHT POLLUTION

Objective
Develop a design solution that focuses on the effects of light pollution in order to educate and promote change.

Solution
A series of deliverables created with an approachable digital watercolor design to educate how consumers can do their part to help reduce light emissions.

Execution
The final set of deliverables contain a booklet, social media ads, and posters to reach various audiences of the tar-get demographic of ordinary people to promote a grass roots movement. The designs are cohesive from one deliver-able to the next with striking information in order to promote change.

Software
Adobe InDesign
Adobe Fresco
Adobe Illustrator
Adobe Photoshop